Wella Signature Artist, Carrera Alvarez, began her career as a colorist at Vidal Sassoon where she quickly found her passion for education focusing on color craft. For 23 years, her career has guided her through many paths in the industry: working behind the chair, as a celebrity colorist, cosmetology director, Wella Color Expert. Carrera works with stylists throughout the western states to support their continued technical skill development, while teaching them how to retain and grow their existing businesses. Her wealth of knowledge and passion for teaching has earned her the honor of Wella Professionals Trainer of the year in 2017 and 2021. She is based in Southern California.

Washington, DC-based Wella Signature Artist Alicia Avanpre is known for her detailed approach and knowledge of color theory and suitability. Her 10+ year career has led her to some of the most prestigious programs and events in the industry, some of which include being recognized for her work as a Sassoon Top Colorist, working in both San Fransisco and Washington DC, as well as working several seasons of New York Fashion Week. Alicia specializes in color formulation with an emphasis on luxury dimension. As a passionate and articulate hairdresser, Alicia works to help educate and elevate others' craft in the industry while simultaneously educating fellow hairdressers to embrace and celebrate working with all hair patterns, textures, and backgrounds, including the Spanish-speaking community here in the US. Alicia enjoys helping others elevate their craft and expand their service ticket while keeping client integrity and care at the forefront. 

Christopher Cetroni, a Wella Signature Artist from the Jersey Shore, boasts an impressive 20+ year styling experience. His career as a stylist with a focus on cutting and styling diverse hair textures, gradually expanded his expertise in creative color placement through personalized formulations. Driven by a passion for sharing knowledge and growing stylists’ skills, Christopher began his journey as a Wella Signature Artist. His areas of specialization encompass all blonding techniques, creative formulation, and precise placement on all hair types and curl formations. Acknowledged for his contributions, he has been awarded "Most Innovative" and "Trainer of the Year," with his work showcased in Modern Salon and Estetica magazines. Additionally, Christopher is most excited in leading the Wella Color Expert program on the East Coast.  

Over his 10-year career, Los Angeles based Wella Signature Artist, Tommy Gentile, has developed a love for continuing education. After earning his Wella Color Expert certification and witnessing the impact it had on his approach to business, he joined the Wella Signature Artist team in 2021 to share his knowledge with others. As a stylist, Tommy specializes in natural looks with customized color placements, balayage and lived-in color as well as classic and freeform cutting. As a businessperson, he teaches students how to increase productivity, add on services and optimize time management. He currently leads the Cut Craft & Cut Expert Programs in the Los Angeles Studio in addition to facilitating our Color Craft and Wella Color Expert programs.  

For 15 years, Wella North America Signature Artist, Jennifer Ng has perfected the craft of cutting, coloring and styling to create complete transformations for her clients. She is passionate about growing the success of beauty professionals, making her the ideal instructor for new stylists looking to find their voice through creativity. After traveling the world and studying abroad in Asia, Jennifer is now based in Boston, where she combines her experiences as an educator, business manager and salon owner to inspire others and offer a meaningful education to fellow stylists. Jennifer was awarded Wella Professionals Trainer of the Year in 2020 and 2023. 

Lindsey Rice is a Wella Signature Artist based in San Diego who plays the roles of coach and mentor, supporting the continued growth and development of stylists and educators. Lindsey has 18 years of experience in beauty and education, beginning with Sassoon Cut and Color methodology and moving forward to receive her Wella Color Expert certification in 2012. She was named Wella’s Trainer of the Year in 2021 & 2022. Always focused on precision and client suitability, Lindsey is known for her detailed and creative approach to formulation. Her current color passions are hypernatural dimension, tone-on-tone color melting, and all ranges of reds. Her approach to education is always thorough and dedicated to the growth of beauty professionals at all stages of their career. Lindsey is one of the lead trainers for the Wella Color Expert program and specializes in helping stylists grow their social media through strategic branding.  

Jessica Stranieri is a North American Wella  Signature Artist, traveling throughout the Northeast and Mid-Atlantic regions to inspire and educate through craft mastery and expert product knowledge. Based in New Jersey, Jessica has nearly 20 years of experience in the beauty industry, where she developed a diverse skill set ranging from salon business management to education facilitation. She specializes in helping stylists develop their personal branding through social media and create a service menu that reflects their individual skills. 

Jay is based in Florida and with over 35 years of experience, Jay Thornhill is a globally-trained Wella Signature Artist responsible for training stylists and educators in the southeastern United States. He is passionate about color science, especially corrective color, and is certified in Wella Cut Craft and Sassoon ABC’s of Cutting. Jay centers his teaching on color technique, color correction,  and how to increase retail sales, and Jay has partnered with the research and development team to collaborate and test new Wella Professionals products and initiatives. His true passion is inspiring other stylists and helping them grow their careers.

Erik Thrane is a Wella Signature Artist based at the Los Angeles Wella Studio. With 15 years of experience in the industry, ten of which in education, Erik is inspired by collaborating and sharing his knowledge with stylists of all levels. He specializes in custom color placement and focusing on the how's and why’s, and currently leads the prestigious Wella Color Expert program in Los Angeles. He has a passion for science and chemistry that goes into coloring hair and products. As well as guiding fellow stylists on how to maximize their technical and business potential through pricing and service development is his main focus as an educator. Eriks educational contributions granted him the global recognition of Trainer of the year in 2021.  

Color, cutting, styling

Cutting, color, razor cutting

Blonding, cutting, curly hair, vivid colors, styling, updo’s

Cutting, coloring, color correction, styling, razor cutting, event styling

Coloring and Cutting textured hair, competitions, editorial hair

Color, competitions & editorial styling, precision cutting

Fashion, editorial, salon inspiration

Coloring, cutting, competitions, editorial

Cutting, coloring, razor cutting

Straight razor cutting, precision scissor cutting, feather razor cutting, double process blonding, toning

Cutting, color, razor cutting, dry cutting, cutting foundational theory

Color, blonding, color correction, cutting, styling , extensions

Cutting, coloring, razor cutting

Color, styling, event styling, extensions, curly & coily hair

Color correction, dynamic dimension foilyage, balayage, haircutting

Color correction, foiling, balayage, styling

Cutting, coloring, balayage, block colouring

Color, balayage, styling, cutting

Precision cutting, blondes and lightening services, extensions, wigs

Coloring, color corrections, vivid color, formal styling, curly hair

Color, balayage, styling, cutting

Color corrections, blonding, curly/coily, certified trichologist

Straight razor cutting, creative color

Precision cutting

Cutting, coloring, styling, avant garde

Cutting, color correction, styling, blonding, extensions

Styling, cutting, editorial

Cutting, balayage, color, styling, barbering

Cutting, razor cutting, dimensional color, blondes

Barbering

Cutting, coloring, styling

Razor cutting, on trend

Cutting, coloring, color correction

Razor cutting, styling, event styling, avant garde styling

Razor cutting, color, styling

Cutting, razor cutting, precision cutting,curly & coily hair cutting

Clipper cutting, razor cutting, precision cutting, styling

Color, curly, coily hair

Balayage expert, color correction

Color correction, blonding, color, balayage, natural color techniques 
 

Color, freehand painting, cutting 

Color correction, blonding, color, balayage, natural color techniques 

Color correction, razor and precision cutting, styling hair, extensions and wigs 
 

Gel color genuis

Acrylic and hard gel extensions, hand painted nail art, 3d nail art

Nail art, hand painted, 3D art

OPI gel color manicures