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Your journey starts here. Discover expert tips, inspiration, and new education to elevate your craft with Wella Professionals.


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EXPLORE

Discover Wella Professionals full color portfolio, compare shades to your current line, and see how our formulas can elevate your work.

Koleston Perfect

KOLESTON
PERFECT

RICH & OPAQUE COLOR UP TO 100% GREY COVERAGE
Koleston Xpress

KOLESTON
XPRESS

10 MINUTE ROOT TOUCH UP UP TO 100% GREY COVERAGE IN 10 MINUTES
Illumina

ILLUMINA
COLOR

SHEER NATURAL-LOOKING COLOR UP TO 100% SHEER GREY COVERAGE
Color Touch

COLOR
TOUCH

ALKALINE INTENSE & VIBRANT COLOR UP TO 70% GREY COVERAGE
Shinefinity

SHINEFINITY

ACIDIC ZERO LIFT GLOSS TRANSLUCENT VEIL OF COLOR
Blondor

BLONDORPLEX 9

HIGH PERFORMING LIGHTENER WITH PLEX UP TO 9 LEVELS OF LIFT
*with Color Touch Plus **versus untreated bleached hair *** Instrumental test vs. leading global competitors. **** BlondorPlex 9 + BlondorPlex n°2, vs. BlondorPlex 9 alone.

SHOP

Ready to change like a pro? Shop at Cosmoprof or Wellastore and start creating with color you can trust.

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ADDITIONAL EDUCATION

Additional education

EXPERT EDUCATION
TO HELP YOU SWITCH
SEAMLESSLY

EXPLORE EDUCATION